by Jason Fox | Mar 26, 2013 | AdHole Specific, Advertising, Copywriting |
Photo by Bill HornsteinOn Monday, May 11, 2009, the statement “I’ve yet to hire a writer who uses ellipses in an ad” echoed out across the Twitterverse and into the feeds of 15 followers*. And so began the long, steady, often donut-powered...
by Jason Fox | Jul 7, 2008 | Copywriting |
I’ll admit to being a bit of a grammar Nazi. It’s not that I insist that all body copy be written according to the MLA or Chicago Manual of Style; I just believe in knowing the rules before breaking them for the sake of stylish advertising. And one thing...
by Jason Fox | Mar 31, 2008 | Advertising, Copywriting |
Yay = “Yay! We won a gold Telly! Wait, is that first or second place?”Yea = Old-fashioned way of spelling “yay” (see old “Peanuts” comic strips).Yeah = “Did you eat the last donut, Fox?” “Yeah, sure...
