Taylor’s Gift

It may seem odd to post work for a client for whom I only did one piece (I was filling in for an absent colleague). But these two little words turned out to be quite important for this organ donation non-profit.  As outdoor is a poor medium (yes, it was donated and therefore not going to be refused) for explaining why someone should sign up to be a donor, our goal was to drive people to the website with a compelling – if mildly mysterious – message. Which it did. A lot. In the end, this simple message became the brand’s official tagline, Twitter hashtag and link shortener. And as of 2019, Taylor’s Gift is officially The Outlive Yourself Foundation.

Outlive Yourself billboard
Design: Zack Ward @ Firehouse
Web Design BangladeshWeb Design BangladeshMymensingh